Sustainable Innovation is a new mode of innovation that should be appropriate and responsive to the local needs, culture, resources, environment, skills and knowledge of the people engaging in the process and the customers they serve. Innovation is sustainable only if there is no dependency on a foreign source of technology or know-how on an indefinite basis. While it is fine to adapt foreign products or services to our needs, it should not be slavish imitation or application without taking local factors into account. Sustainable innovation is earth-friendly and green. The environment is considered as a silent but critical stakeholder. Sustainable innovation shall not harm the earth for the sake of profit or market share or other such business metrics.
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