Great ideas
begin with thinking. Our Corporate militates against thinking because we are
evaluated on our output with emphasis on the out. Thinking is given a low priority because we tend not to value
it. Managers can encourage others to take the time to think by doing it
themselves and talking about it. Not everything we conceive of should be
attempted, but when one idea is combined with two, three, or four others, the
result might turn out to be a breakthrough. Make a habit of talking about
ideas.
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